Customization Opportunities in Mobile Purse CampaignsMobile pocketbooks like Apple Wallet and Google Purse are forming the future of consumer engagement, providing real-time opt-in personalization that e-mail and SMS can not. Unlike an inbox or notification feed, mobile purse passes are developed straight right into consumers' lock displays and upd
How To Avoid Over Personalization In Geotargeted Campaigns
Customization Opportunities in Mobile Budget CampaignsMobile pocketbooks like Apple Wallet and Google Wallet are shaping the future of customer engagement, offering real-time opt-in personalization that email and SMS can not. Unlike an inbox or alert feed, mobile pocketbook passes are constructed straight right into consumers' lock displays and upg